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      FOR IMMEDIATE RELEASE

      Sixth Edition of Managing Technology in the Hospitality Industry Features New Online Components for Students, Educators

      Lansing, Michigan, September 2010 - Technology, an essential part of today's hospitality operations, is the subject of the sixth edition of Managing Technology in the Hospitality Industry, published by the American Hotel & Lodging Educational Institute (EI).

      Written by Michael L. Kasavana, Ph.D., of Michigan State University, this textbook introduces readers to the dynamic and critical field of technology within the hospitality industry. Readers learn the basics of purchasing, implementing, maintaining, and effectively managing today's information, security, point-of-sale, reservation, and Web-based systems, as well as various critical property management applications. The sixth edition of this textbook features 10 new sections with the latest information on benchmarking hospitality technology, social networking, Internet marketing, self-service technologies, Voice over Internet Protocol (VoIP), open and closed payment systems, PCI compliance, menu item pricing, inventory replenishment, and data mining.

      The book also comes with a keycode that provides access to bonus online instructional components (requires Flash plug-in). Features include interactive quizzes to help students gauge their understanding on the material, and examination and expansion of chapter competencies and concepts, narrated by the author. This online component is included in the price of the textbook.

      Managing Technology in the Hospitality Industry is available from the Educational Institute for $102.95 ($72.95 for AH&LA members). To place an order, call 800-752-4567 (outside the U.S. and Canada, call 407-999-8100) or visit www.ahlei.org to place a secure, online order. Academic customers should call 800-344-4381 or 517-372-8800 for school pricing.

      About the American Hotel & Lodging Educational Institute
      Established in 1953 as a nonprofit educational foundation of the American Hotel & Lodging Association, the Educational Institute’s mission is to continue being the preferred provider to the lodging industry, hospitality schools, and related hospitality industries by developing and providing quality resources to train, educate, and certify hospitality professionals worldwide.

      Elizabeth Johnson - ejohnson@ahla.com

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